Designing and Selling an Online Tax Health Workshop
To create a business in Brazil for its own is very difficult. There are so many bureaucracy that is always possible that you make a mistake or choose a tax model that makes you spend more money than you should. This project is all about helping a Lawyer Company to sell an online course about how to do things right.
The Client
A company of 4 lawyers called “Villar, Mendonça & Machado Advogados” created a Workshop where they teach health professionals to position themselves at the market, helping with all bureaucracy that it is to open a business in Brazil.
The Context
The Health Tax Workshop aims to teach health professionals to position themselves in the labor market and help them choose the best business model of taxation. This way they are able to reduce the tax burden and increase profits.
My Role
After a few years giving this workshop in person, the lawyers thought about maximize the way of teach and make business. They decided to record all the classes and create an online course. That’s when I got in the project đŸ™‚ .
As Product Designer I was responsible to get the videos and course information, and organize an online website to sale the workshop.
The Approach
After a briefing with the lawyers to collect the information, I started to create the wireframes and prototypes to organize the information. For a small project like this I decided to create a simple landpage with all the necessary information and a few call to action buttons.
With all the information organised I started the visual interface. Another decision was to use WordPress to create this page, cause it would be easier, faster and the payments setting would be so much easier to implement with preset plugins
